--- title: Undivided Media & Attention | drtv (2) description: drtv | Undivided is a leading performance marketing agency focused on increasing lead generation with both on and offline advertising (2) --- # Undivided Media & Attention   - [Show All](https://www.undivided.com.au/blog) - [tv advertising](https://www.undivided.com.au/blog/topic/tv-advertising) - [media agency melbourne](https://www.undivided.com.au/blog/topic/media-agency-melbourne) - [advertising agency](https://www.undivided.com.au/blog/topic/advertising-agency) - [drtv](https://www.undivided.com.au/blog/topic/drtv) - [marketing agency](https://www.undivided.com.au/blog/topic/marketing-agency) - [Direct Response TV](https://www.undivided.com.au/blog/topic/direct-response-tv) - [direct marketing](https://www.undivided.com.au/blog/topic/direct-marketing) - [melbourne](https://www.undivided.com.au/blog/topic/melbourne) - [advertising agency melbourne](https://www.undivided.com.au/blog/topic/advertising-agency-melbourne) - 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Developing a TV ad might be the first thing that jumps to mind, but not all commercials are created equally. Understanding the difference between traditional and DRTV advertising... [Learn More](https://www.undivided.com.au/blog/comparing-direct-response-tv-drtv-advertising-to-traditional-tv) Direct Response TV drtv ## What Is a DRTV Advertising Campaign? There is a fair chance that most Australians have heard of the George Foreman Grill, the NutriBullet and Proactiv – and the reason is Direct response TV advertising, also known as As Seen On TV infomercials. Direct response TV campaigns... [Learn More](https://www.undivided.com.au/blog/what-is-a-drtv-campaign) Direct Response TV Performance Based Advertising drtv ## How Qualitative Research Can Maximise Your TV Advertising Budget Qualitative research helps to identify consumer behaviour and media habits for advertisers and it compliments data analytics to develop a robust and accurate profile on potential customers. This information takes the guesswork and... [Learn More](https://www.undivided.com.au/blog/qualitative-research-can-maximise-tv-advertising-budget) Direct Response TV Performance Based Advertising drtv ## 10 Ways to Get the Most from TV Advertising A client recently asked us for a summary of how they can get the most out of [TV advertising](https://www.undivided.com.au/blog/can-tv-ads-be-cost-effective). We thought that this was a great question and that it is well worth sharing the answer with the wider audience, so we’ve listed 10 ways to make... [Learn More](https://www.undivided.com.au/blog/10-ways-to-get-the-best-from-tv-advertising) Load More Articles