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First Week at an Agency as a Marketing Graduate
As a marketing graduate, your first week at a marketing agency will be one of the most exciting, overwhelming and interesting experiences that nothing can prepare you for. But I'm going to try.
If you've just been offered an agency...
advertising agency melbourne
direct response
marketing agency melbourne
television advertising
tv advertising
television advertising agency
Is Video Marketing Still Relevant?
Video marketing is not a new concept to the marketing sphere, but the strategy we use to implement video into our marketing mix is always changing.
2020 has seen an increase in video marketing, both in usage and spend, with plans to...
advertising agency
direct marketing
direct response advertising
How Effective Pre-Roll Ads Can Boost Your Direct Response Marketing
When was the last time you watched a whole pre-roll YouTube ad? Or clicked on a pre-roll link on purpose? If you respond to the average pre-roll ad in the same way that most people do, then you’re probably thinking that pre-roll...
direct marketing
direct response
direct response marketing
4 Elements of Effective DRTV Marketing
David Ogilvy said that if you never stop testing, your advertising will never stop improving. Well, years spent testing and fine-tuning our clients' DRTV advertisements have also taught us this: the quality of your copywriting has a direct...